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Because YOU are invited to join:
- Rob Beachy, Certified New Product Development Master Practitioner, and
- Dr. Harvey A. Robbins, Licensed Psychologist
- Get into the RIGHT markets FIRST – 10 steps ahead of your competition!
- Create a common vision that ensures everyone in your organization will be 100% behind you!
- Easily put together a Product Innovation Charter (PIC) that even an admin can grab and easily communicate with a customer over the phone!
- Bring the “fuzzy” front-end of New Product Development into total focus with total team involvement!
- Quickly and effectively put processes in place that virtually GUARANTEE you’ll have a product advantage.
- Incorporate the Crucial “Voice of the Customer” into your New Product Development — when, how and why you MUST!
- … And much, MUCH more!
. . . if everyone in your organization had a common vision and knew exactly what you were doing… and if you had a simple yet powerful two-page document that ANYONE could read to get up to speed in a matter of minutes?
. . . when you listen to the webcast in which Rob Beachy, Certified New Product Development Master Practitioner and Dr. Harvey A. Robbins, Licensed Psychologist discuss:
- How to get upper management to understand what you’re doing… with a simple 1-2 page document.
- The best way to translate Corporate Strategy into Strategic Policy – including the background of your product line, customers, market place and core competencies.
- How to tie marketing and R&D together so they’re on the SAME PAGE versus having things getting “thrown against the wall to see if they stick."
- How to focus your Research & Development resources for MAXIMUM effectiveness
… And this barely scratches the surface!
Dr. Harvey Robbins and Rob Beachy will be joined during the webcast by special guest Diderico van Eyl, Intellectual Property Counsel of SABIC Innovative Plastics. SABIC Innovative Plastics, a business unit of Saudi Basic Industries Corporation (SABIC), was founded in September 2007 with the acquisition of GE Plastics and has revenues of $6.645B. Diderico van Eyl will impart very valuable information concerning his highly specialized area of the law.
To your New Product Development Success ,
 
Rob Beachy & Harvey Robbins
New Product Development Seminar
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