Announcing an Amazing New Seminar for New Product Development Professionals

"Get The Best Product To Market On Time And
On Budget... All The Time! Be At This,
The Latest And Most Forceful New Product Development Seminar Yet."

Walk Away Loaded With Critical Tools, Techniques, and Free Screening Software Designed to Give You a New Product Development Competitive Advantage.

From Rob Beachy & Harvey Robbins
Date:

Dear Friend,

he secret to successful New Product Development is really not a big mystery, nor is it easy. If you look at companies that continually produce a stream of successful, innovative new products you'll notice they share some critical characteristics.

Find out what New Product Development characteristics great companies like GE,
Microsoft, Proctor and Gamble and APPLE have in common.

Search all you want, but you won’t find this unique combination of process and value-added tools anywhere else. The course content of our New Product Development Seminar has even been found to be so valuable, that PDMA provides attendees with 15 hours of professional development credit towards their required 20 hours for New Product Development Professional re-certification.

New Product Development professionals at the great companies gain a clear understanding of market needs. They listen to the voice of the customer and come together as a “team” to clearly and collectively define the product or service. This ensures production of the right new product and a positive impact on the bottom line.

How many times has your R&D been focused on what the marketing department needs instead of what the customer wants?

How many dollars does your company lose because the technology side and the marketing and sales sides had differing interpretations of the customer wants and needs and product attributes?

How many times did the company not get the right product definition up front and had to change midway through the development cycle?

Sound familiar?

• How to provide clear and consistent direction for product development efforts so that you can gain management support and resources to ensure the continuing success of your project.
  
  
• How New Product Development professionals use VOC (voice of the customer) to find the most profitable opportunities. And how you can listen to it too.
  
  
• What are the best New Product Development Processes in use today, and how to implement them in your project.
  
  
  
  Are you ready to discover how to become the best NPD practitioner you can? Then click here
  
  
  

New Product Development professionals have a defined process for bringing a product from the idea stage to market with cross functional teams. Learn how to develop these teams to dramatically increase your success rate.

This New Product Development Seminar will teach you:

• How high performing new product development teams are formed to increase their work effectiveness.
• How to create crystal clear, prioritized goals and objectives and focus the work of your team.
• How to assign roles and responsibilities to increase efficiency.
• How high performance teams are structured for optimal performance.
• How to overcome personality conflicts so that you can work more effectively together towards your common goals.
  

The best companies objectively screen and rank all New Product Development projects. Only 59% of all US companies use objectively based screening tools. And over 73% of leading companies use a tool similar to PIC (provided at this seminar), to ensure R&D, Finance, Technology, Sales, Marketing and Production know who their customers are, what their goals and objectives are and their tactical approach to the marketplace.

Attend this New Product Development Seminar and you will learn how you can best screen and prioritize your projects to increase your chances of New Product Development success in the market.

New product processes are different for almost all companies. The specific format and timing of steps is not important. What is critical is that all the functional teams involved in developing a product understand and agree to the steps and maintain consistent and understood metrics.

The great companies nurture a culture that not only supports product development, but demands it.

At the New Product Development Seminar you will discover how you can create a culture of continuous innovation that supports your New Product Development efforts and puts you at the front of your group.

The New Product Development Seminar is made up of a series of mini-workshops on topics specifically designed to help you immediately. They cover:

• Change and Innovation – its importance to New Product Development.
  
  
• Strategy – The Product Innovation Charter and how to implement it.
  
  
• PIC Workshop – Creating a strategic policy to guide all development.
  
  
• The New Product Development Process and how to apply it to your project.
  
  
• NPD Processes that Work to put you in front of the pack:
  o Real-world processes that work.
  o Six Sigma and the New Product Development Process.
  o Metrics – measuring the projects.
  
  
• Understanding the Voice of the Customer and putting what they say to good use.
  
  
• Product/service Definition Workshop.
  
  
• Managing Innovation and Creativity.
  
  
• Screening Workshop – Customizable, Excel-based screening tools including bonus software worth more than $1000.
  
  
• Press Release Workshop and the importance of the Press.
  
  
• Organizing Teams for New Product Development to best use them effectively.
  
  
• Competitive Intelligence and how to use it.
  

Nothing will change for the better if you don't attend this seminar.

You are probably well aware of the fact that more time is lost in management inattention or indecision than in any other area of product development. Stop this from happening. Help them help you.

You can help them find out:

• What the market really wants and how to provide it.
• What the competition is doing and how to beat them at it.
• How to gain commitment for your projects and maintain it until completion.
• How to prioritize competing internal projects to get the best results.
• How to get enough (and the right) resources for the best projects.

Sign up for the New Product Development Seminar by clicking here

Who Are Rob Beachy and Harvey Robbins?

Rob Beachy is a certified New Product Development master practitioner and consultant whose resume includes heading the New Product Development efforts at General Electric, GNB, and The Toro Company. Rob, a frequent speaker and planner for PDMA International Conferences as well as a moderator for Advanced Workshops, is also a guest faculty member at the University of Minnesota Carlson School of Management.

Rob has been a successful practitioner and consultant to a variety of B2B and consumer industries including medical instruments, tires, aircraft, consumer electronics, banking, batteries, food, adhesives, appliances, HVAC, gas turbines, animal feeds, fertilizers, packaged goods, candy, toys, lawn and garden, power tools, not for profit service companies, personal care and many more for nearly 30 years in the area of New Product Development implementation processes and has over a dozen patents bringing in over $10 billion in revenue.

Dr. Harvey A. Robbins is a licensed psychologist, whose critically acclaimed books include “Why Teams Don’t Work (winner of the Financial Times/Booz Allen Hamilton Global Business Book Award)” and “The Accidental Leader.” His broad experience provides his clients with training in leadership skills, management skills, team leadership skills, high performance team building as well as consulting in leadership effectiveness, team effectiveness, change management, and executive coaching.

Harvey has held executive positions at Burlington Northern, Honeywell, and the CIA and is currently a Fellow of Executive Education at the Carlson School of Management at the University of Minnesota. His clients include numerous corporations and state and federal agencies such as the U.S. Treasury, ATF, American Express, AT&T, Allied Signal, FMC, 3M, IRS, Johnson & Johnson, Southern Company, Target Stores, Toro, U.S. Secret Service, and the U.S. Customs. He has also presented at many national and international conferences in the areas of team and leadership effectiveness.

"Our rookies gained a tremendous grounding..." "Terrific blend of interactive lecture, team exercises, and learning and applying various tools. Our rookies gained a tremendous grounding and even our more experienced developers learned new stuff." ~ Marketing Manager - Fabrical

"The tools and learning...are paying dividends..." "The tools and learning, especially PIC and the Excel screening tools, are paying dividends in our organization." ~ Vice President, Engineering – 3M

Your Investment to Attend the New Product Development
Seminar on May 20 & 21, 2008

The New Product Development Seminar will take place at:

The Northland Plaza (Southeast corner of France Ave. and Hwy 494 in Bloomington) – 6 minutes from the Mall of America
3800 American Boulevard
Bloomington, Minnesota 55431

The cost for the two-day New Product Development Seminar is $1,195 per participant with a two-payment installment option available.

Space is strictly limited so sign up quickly by clicking here

Don't Miss Out on Bonuses Worth More Than $1000!

As a bonus for attending this New Product Development Seminar, you will receive a free copy of Axiom Screening Tool and Axiom Portfolio Benchmarking Tool (worth over $1000). These leading software for product and portfolio screening will be yours FREE just for attending this thought provoking Seminar.

Axiom Portfolio Benchmarking Tool summarizes its results into a powerful graphic with all the pertinent data on one page allowing for easy management and communication of the pertinent financial data.

Axiom Screening Tool incorporates a total business vision and asks counter questions that makes the team answer question what happens if we don’t do the project.

• Both are Excel based which makes them easy to use and customize and familiar and intuitive for most professionals.
• Both are weighted tools that can easily rank products and projects so you can chose the best projects to work on.
• Both feature weighted guidelines that enable you to customize the tools to suit your corporate needs and metrics.
• In both the key areas are outlined by weight and functional area enabling the identification of weaknesses and allowing the easy identification of what is needed to improve ideas for development.

These two versatile and brilliant tools are yours FREE at the culmination of this exceptional Seminar.

Absolute Money-Back Guarantee—Love The First Day Or Get 100% Of Your Money Back Without Questions.

Rob Beachy and Harvey Robbins are so committed to exceeding your expectations, to putting on an extraordinary, world-class New Product Development event that is several orders of magnitude beyond anything else, that they are willing to make this unprecedented offer and guarantee.

• Having bought your ticket, come to the New Product Development Seminar,
• Discover many of the latest NPD secrets, strategies, techniques and discoveries on Day 1 of the Seminar, from 2 of the most successful business experts on the planet,
• Then and only then, after you have learned from the experts, decide if it was worth it.  If it wasn’t, at the end of Day 1 contact the registration desk, tell them you weren’t blown away by what you just experienced, and you’ll get a 100% refund of your seminar tuition, no questions asked.

Sign up to become the best NPD practitioner you can be

Turbo-charge Your New Product Development Projects with These Fantastic Tools, Strategies & Insights!

Rob and I look forward to meeting you at the New Product Development Seminar in Minneapolis!

Don’t forget, you also receive 15 PDH (professional development hours) towards your New Product Development
Professional Re-certification. Hurry, sign up now!

To your New Product Development Success ,

Rob Beachy & Harvey Robbins
New Product Development Seminar

P.S. Don’t forget you also get the Product Innovation Charter and $1000 worth of New Product Development Software to keep. So, after deducting the value of the bonus software and these other tools the Seminar is virtually free. And you get 15 professional development hours credit as well. So what do you have to lose? Grab your spot now.

P.P.S. Once the strictly limited number of spots are gone, there is no knowing when you’ll be able to learn this vital NPD material again. So don’t wait, sign up as soon as you can.