New Product Development Process
Developing and Using the Product Innovation Charter – Turning Corporate Strategy into An Easily Understood Action Document
Wednesday, February 27th, 2008There’s a great Dilbert cartoon that starts with the statement, “all companies need a strategy so the employees will know what they don’t do.”
Did you know that 59% of new products launched in the market from market leaders are successful, meaning they meet their sales, market share and profitability goals?
Did you know that over 60% […]
The Importance of a Teaming Vision for Successful New Product Development
Wednesday, February 27th, 2008I’ve got some good news and some bad. The bad news is that we’re lost. The good news is that we’re making great time.
The point of this old saw is that team talent, efficiency, intelligence, and clout are pretty useless unless the new product development team has some clue where it is going and how […]